BNP Paribas Securities Services Luxembourg
Head of Client Development
Living the cross-border life
Born in Belgium to German parents, Georg Lasch was always likely to be comfortable with different European cultures and languages – which has led to him to Luxembourg and the executive committee of BNP Paribas Securities Services.
Georg Lasch is not surprisingly at home in Luxembourg, with fluency in French and English as well as his German mother tongue and good knowledge of Dutch and Spanish too. Having been brought up perfectly bilingual in Belgium by German parents, he’s familiar with being part of a multicultural melting pot – and arguably takes the Grand Duchy’s cross-border commuter tradition to extremes by pursuing a career here while his family home is in Brussels. Lasch came to Luxembourg in 1994 to join what was then Banque Indosuez, now Crédit Agricole Indosuez, where he was responsible for selling administration and custody services to fund sponsors in the US and Europe. He joined the BNP Paribas group in 2001 as head of fund services sales for its international investor services businesses in Luxembourg, Ireland, Belgium and Switzerland; today he heads client development and sits on the Luxembourg Executive Committee for the securities services business.
As a child, Lasch was fascinated by new technology. He also became accustomed early to the peregrinations of a cross-border life through his father, who was often travelling for work. He had already spent three years at school in Germany in his early teens before studying law at Cologne University. Lasch then pent a year in New York with Paine Webber, as a legal adviser and brokerage trainee selling to European financial institutions, before returning to Belgium to take a degree as Ingénieur commercial et de gestion at the Catholic University of Louvain. He regards the four following years as an important formative experience during which he travelled widely, deepening his cultural and linguistic experience, and lived with a family who helped him to discover an eclectic range of interests including art and architecture that remain passions today.
A life outside the office
Today he is proud to have built a successful family life with his wife for their three children, meeting the challenge of a geographically divided lifestyle. In five years time, he could see himself running a business in the US or Australia, but this time his family would be there with him. Out of the office, Lasch still enjoys travel, especially to New York, where two of his favourite places are MOMA (Museum Of Modern Art) and the Boat House in Central Park. And he remains a fan of the ski slopes at Courchevel, despite the shock of the chalet where he was staying burning down three years ago. What would Lasch do differently if he had his time all over again? Nothing, he says (“I have been able to live this life without compromising my values or my inner being”), although perhaps in a parallel universe he might have been an architect or property developer.
Facts & Figures
Place of birth: Brussels
Languages: German, French, English, Spanish, Dutch
Hobbies: Golf, water ski, new technologies, architecture
Cities: New-York, Los Angeles, Stockholm, Rome
Places: Cabane bambou Ramatuelle, ski slopes in Courchevel, MOMA, the Boat House (New-York)
Book: “Le petit sauvage”, Alexandre Jardin
Restaurants: Bonbon (Brussels), l’Air du Temps (Liernu)
Music: Dance music, contemporary music
Artists: Jeff Koons, Wijkaert
Member of the Executive Committee, BNP Paribas Securities Services Luxembourg
Member of various ALFI Committees